Contentpass Launches with New Logo and User-Friendly Design

Press Release, Berlin, Germany, July 3, 2025

Contentpass, the leading provider of ad-free and privacy-friendly browsing experience, presents itself in a new light. The complete brand relaunch includes a brand-new logo and a user-centered design developed by design agency Hyperfocus.

"We wanted to create an experience that is both functional and emotionally appealing," explains Claudius Gerstner, CPO of Contentpass. "The new design perfectly reflects our vision: clear, modern, and focused on ease of use."

The hand as a symbol forms the heart of the brand: it represents our commitment to helping and protecting consumers. The entire platform has been fundamentally redesigned to make Contentpass more accessible and to make the benefits of a secure, privacy-friendly internet evident to everyone.

Key innovations:

• New Logo: Modern and to the point, reflecting Contentpass's core values

• Consumer-centered Design: Intuitive user interface for the simplest navigation

• Improved User Experience: Optimized processes for a more pleasant browsing experience without distractions

• Stronger Consumer Appeal: Communication and design clearly highlight end-user benefits

"The collaboration with Hyperfocus was crucial to our success. Their understanding of our product and their digital brand expertise enabled us to create a brand that is both professional and human," adds Dennis Straub, Senior Product Engineer.

About Contentpass

Contentpass offers a simple solution for ad-free and privacy-friendly browsing. A subscription grants access to hundreds of websites and content without intrusive advertising or tracking. Contentpass is committed to an open, free, and secure internet where publishers are fairly compensated.

About Hyperfocus

Hyperfocus is an award-winning design agency for innovative, user-centered brand and product experiences with a focus on aesthetics and functionality.

Press Contact: Dirk Freytag, press@contentpass.de

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